Gen X looks for credibility in wellness trends, not trendy fads: report

Trendy wellness gimmicks and technologies hold little interest for members of Generation X, who prefer scientifically backed evidence of the benefits of wellness programs and offerings, according to a new report from the Mather Institute.

The Year 2 report in a five-year look at “The Gen Xperience” examines the health and wellness of Gen X, focusing on wellness trends, wellness technology and workplace wellness. The Mather Institute launched the initiative in 2023 to examine key lifestyle trends, attitudes and interest of the generation, producing a Year 1 report last year.

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